Kaushal has helped hundreds of Google advertisers succeed in their online advertising campaign.
Author of Google Adwords Management: Time Saving With Adwords Editor ISBN: 978-1-62050-803-9Available at Amazon.com bookstore
What Others Say About our Founder
" If there ever was a team to trust with your PPC management, it's Aaris. My advice? Grab your spot before your competitor does! "
- Rinku Arora : Princeton Academy - (princetonacademy.in) - Leaders in executive education
[Disclaimer: PPC results may differ from client to client and from time to time]
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" You people must be the smartest guys on the planet when it comes to Google AdWords! Kaushal's smart research and ROI based advertising is brilliant. Thanks for managing my account."

- Dr. Parasmani, INDIA
[Disclaimer: PPC results may differ from client to client and from time to time]

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" THE RESULTS I AM STARTING TO SEE ARE FANTASTIC. Kaushal's Adwords management has helped me get to a point where I have daily emails from people who want to buy our services. I have increased my prices by 50% with no decrease in sales. "
- Daniel E. Flynn, Director - IN [Disclaimer: PPC results may differ from client to client and from time to time]

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" The leads have starting to flow in. This is awesome! "
- Calvin T. Gamble, Belmont, MA [Disclaimer: PPC results may differ from client to client and from time to time]

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" When we tried advertising online, we were making huge losses as our CPC was very high. We decided to stop Adwords. When Kaushal convinced us, we decided to try again. Now we get leads on regular basis. I recommend Kaushal's services highly."
- Jitendra Sanghvi, coppernickbars.com [Disclaimer: PPC results may differ from client to client and from time to time]

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"Kaushal is brilliant in lead generation in B2b and B2c markets specially using Google search."
- Bart E. Johnson, NJ- USA[Disclaimer: PPC results may differ from client to client and from time to time]

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The 2 Critical Phases We Go Through
In Managing Your PPC Account Properly

 

Dear Friend:

Google Adwords is undoubtedly THE advertising breakthrough of the 21st century. The fact that you show your ad to the people already interested in your offer, ... and get charged only when they visit your "offer page", is historical.

Google and other search engines charge advertisers less money for every relevant ads which gets lots of clicks (and penalize all the others), ... So PPC management has become a full time job!

If you are NOT doing everything ALL the time, it is very difficult to get profits from PPC spend. In the current situation of increasing competition, costs, and quality requirements imposed by the search engines you need to maximize the ROI to stay in the game:

Let me admit one thing.


PPC is complex. There are hundreds of options. It is difficult to stay updated. Google & Bing are changing very fast & the speed is increasing!


Competitors try to get upper hand with new techniques and innovative PPC strategies.


You need to spend more & more time understating PPC.

Plus you have to take full control of your business operations.


Indeed, it’s a tough job to do all this by yourself.


Your time is much better spent strategizing – and looking at the bigger picture of your business. When and where you can effectively delegate to expert hands, and get better results in the process – you should do so as soon as possible.


Phase 1: We start with the Set-up and Overhaul Phase.


We use this time to gain familiarity about your market, your business, your products/services, your personal management style, objectives and risk tolerance.


Under this phase, we do the following among others:

  • - Deep Keyword Research
  • - Competitive Market Evaluation
  • - Objectives, Goals & Desired ROI
  • - Tracking and Reporting Systems
  • - Setup of Campaigns, Ads and Ad Groups based on Goals and objectives
    - Conversion Optimization using inputs derived from prospect and customer research

 

Phase 2: Optimization Phase.


“Conduct tests. Compare results. Do more of what works.”


Here is the list of things that we do:


  • For search network:
    • - Ad Testing: Run split tests to improve the performance of your campaign
    • - Systematically "peel and stick" keywords so you can deliver precisely what searchers are looking for – and immediately "take them out" of the competitive environment
    • - Leverage dynamic keyword insertion the right way
    • - Using ALL 6 match types in your pay per click campaigns
    • - Separate targeting strategy for international campaigns and for local marketing
    • - Aggressively use negative keywords to save on wasted spend
    • - Regularly monitor your server logs to expand your keyword reach
    • - Adjust bid prices and maximize ROI for existing keywords and ad groups

  • For Display network
    • " Users spend 95% of time on non search engine sites to find out information that they are seeking out"

      To leverage mountain of traffic from display network,
      - Identify source of traffic which would convert as per goals and objectives
    • - Create ad and landing page that will fulfill the solution to the problem that the users are looking out.
      - Targeted ads on industry related websites & directly related sites which maximizes the ROI

  • For Product Listing Ads
    • - After discussion, we outline PLA granular account structure
      • - Google Merchant account setup
        - Setting up data feed
        - Optimize PLA Campaign in data feed
        - Targeting stratergy
        * Broad targeting
      • * Granular Targeting
      • * SKU-Level Targeting
        - Using Google Analytics to measure performance

        Quite frankly, it’s all about maximizing
        Your Return On Investment (ROI).

        • - Profitable keyword research (discovering your bull’s eye keywords – the most important keywords that would send you hot leads, making it more easy for you to convert these and increase your sales figures)
        • - Be able to aggressively use negative keywords to keep your costs down
        • - More leads and orders while spending the same budget & scale up your business.
        • - Focus on your business’ growth rather than on managing your campaigns
        • - Increasing conversion rates
        • - Employ advanced bidding management
        • - Maximize ROI
        • - Stay on the 1st page for your most relevant keywords
        • - Show ads more often
        • - Avoid Google slaps and bans to continue taking advantage of Google’s wide reach and huge opportunity
        • - Get professional recommendations on landing page conversion optimization
        • - And most importantly, apply PPC best practices.

         

        Though these tasks maximizes ROI, but they are time consuming.

        No question about it: there’s a lot of work – and lots of time involved in managing PPC campaigns profitably.

        But You can leverage our time & processes to get better ROI.

        But Why should you hire my agency?

        Running Profitable PPC Campaigns Happens To Be My Expertise.

        Working for me are highly trained PPC managers who can help you get the results you want for your business, the results you deserve!

      • - PPC is something we are deeply passionate about

        • - We have a project management system in place. For the account to grow, the PPC tasks need to be scheduled in detail – and assigning individuals responsible in carrying them out.
        • - We have incredibly high quality standards for our managers.
        • - With years of experience we have developed internal procedures & system to automate & systematize operations
        • - Basic and advanced PPC techniques, methods and strategies for every account
        • - Also Landing Page Optimization & Website Conversion Strategies maximizes ROI

         

        Maybe it’s because I love what I’m doing – and my vast training with industry leaders in the field of PPC, and my experience working with various businesses which has resulted in various success stories.


        Now, I have shared my hard earned knowledge to a very few, select PPC Managers: I took them under my wing and have provided them with the needed guidance, training and experience to get them to the level I’m at.

        We value your business deeply. We would want to work with you closely – and take your PPC campaigns to the next level –here’sare the services options:

        Services we offer

      • Following options are available:

        A) CONSULTING: Paid 60 Minues Phone Consulting


        - Finding USP amongst competetiors
        - Who are your major competetiors
        - Uncoving competetiors stratergy

        - Campaign management best practises
        - Creating & Managings Ads
        - Keywords
        - Large Accounts vs Small accounts management
        - How to get more customers within specified budget
        - Bidding
        - Measuring Conversions
        - Using Advance TOols
        - Increasing CTR
        - Lowering cost

        - Using Google Analtics Goals
        - Filtering results


        Consulting covers:-

      • Google/Bing Search
        Display Network
        Remarketing
      • Ad Copywriting Strategies
      • Targeted Site Placement
      • Bidding Strategies
      • Conversion
      • Quality Scores
      • Local advertising and Geo-Targeting

      • B) MANAGEMENT: Outsource PPC Management
      • PPC is complex. There are hundreds of options. It is difficult to stay updated. Google & Bing are changing very fast & the speed is increasing!

      • You need to spend more & more time understating PPC. Plus you have to take full control of your business operations. Indeed, it’s a tough job to do all this by yourself.


        Outsource PPC management for better optimized results.

        Services are backed by satisfaction & performance guarantee.
      • Fees we charge

      • A) Consulting - $500 One time

        If at any point in the first 10 minutes, you do not feel you are getting your money’s worth, you can say “stop” and you’re off the hook – the consultation is free. After minute 10, you’re in for the whole ride.
        Pay by credit card

      • [ 2Checkout.com Inc. (Ohio, USA) is a payment facilitator for services provided by us.]

      • B) Management - $ 750 per month

         

        - No contract require. You can cancel anytime
        - No restrictions of keywords / ads / campaigns / campaign types
        - No restrictions on support
        - Fixed rate irrespective of your ad spend
        - No restrictions on reporting.


      • Pay by credit card

[ 2Checkout.com Inc. (Ohio, USA) is a payment facilitator for services provided by us.]

I look forward to working with you for generating leads and sales for your website.

(Kaushal Gandhi)


P.S.: When you buy clicks from Google, is there a money-back guarantee? Of course not. But I do have a guarantee:

Satisfaction Guarantee:

If you are unhappy with our services / expertise any time in the first 30 days of the billing cycle, you can cancel for a full refund.

Performance Guarantee:

Each week’s we will improve upon your Adwords account with action steps. We guarantee at least 30% improvement in ROI of account. If we don’t achieve this improvement, you can get your money back.

  • You can expect a 30%+ Adwords improvement, which specifically means:
  • You’ll see a minimum 30% CTR boost for your highest traffic keywords OR
  • You’ll see a 30% reduction in Cost Per Action (cost per lead, cost per sale) OR
  • You’ll see a 30% increase in traffic

…or your money back

 


STOP WASTING YOUR TIME IN PPC & TRUST US WITH YOUR ACCOUNTS

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